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15 ways to get smarter with your content and SEO

Search Engine Land

This is where content production is exploding to epic proportions making it harder for content to stand out, be discovered and convert. Content marketing is expected to experience a massive surge in growth, estimated at over $584 billion by 2027. Today, we are looking at a new content landscape.

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10 Ecommerce Trends That Will Influence Online Shopping in 2024

Salesforce

Commerce teams have been using the technology for years to automate and personalize product recommendations, chatbot activity, and more. AI is more than an ecommerce trend — it can make your teams more productive and your customers more satisfied. Do you have a large product catalog that needs to be updated frequently?

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Insourcing vs. outsourcing: The pros and cons for content creation

Search Engine Land

After that, it all boils down to whether they insource or outsource that strategy, including planning, ideating, writing/creating, publishing, and promoting. The deeper benefits of their products/services. By 2027, the majority of the workforce in the U.S. First, they have a content strategy in place. Their voice and style.