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5 Uncomfortable A/B Testing Questions

ConversionXL

During the first 6 months of the project, I focused on the most critical steps in the conversion funnel – in this case, the main product landing pages and the checkout funnel. Moreover, all tests were run for a minimum of 3 business cycles and based on at least 200 conversions and a confidence level of 95%.

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How to Conduct a Technical SEO Audit

ConversionXL

User experience (UX) tends to be thought of more as a design issue rather than an SEO one. For example, if redirect A goes to redirect B and C to get to D it can make for a poor user experience and slow page speed. To fix the issue you’ll need to delete redirects B and C so that redirect A goes directly to D.

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A Step-by-Step Guide to LinkedIn Ads

ConversionXL

Text ads are competitively priced but their lack of imagery makes them less eye-catching: In the example above, the text ad appears right below the main navigation. Although video ads are visual and break up the traditional feed, users are less likely to click on videos. LinkedIn also puts the end-user experience first.

CTR 129
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Email Marketing Strategy: Collecting Subscribers, Users & Loyal Customers

ConversionXL

In this post, you’ll learn how to overcome the challenges and reap the rewards to collect subscribers, users, and loyal customers. . We’ll also break down the main elements of high-performing emails to show you how to drive action from your campaigns. Email software is what’s going to drive your marketing campaigns.

Customers 136
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How To Identify & Improve Crappy UX Issues

ConversionXL

That is scary considering that it’s our interpretation of the data that influences the User Experience. A 2013 study by Janrain and Harris Interactive revealed that 74% of users get frustrated when a website displays irrelevant ads, offers, or promotions that have nothing to do with their interests. Less than ? image credit.

UX 113
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The CXL Guide to TikTok Ads: How to Use Them to Acquire New Customers

ConversionXL

TikTok Ads give you the chance to put your products in front of the platform’s highly engaged user base to raise brand awareness , build relationships and increase sales. Rather than disrupting the user experience , they fit seamlessly with it. For ecommerce ads, the main metrics to focus on are: Click-through rate (CTR).

Customers 102
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How to Find & Fix Terrible UX On Your Site

ConversionXL

That is scary considering that it’s our interpretation of the data that influences the User Experience. A 2013 study by Janrain and Harris Interactive revealed that 74% of users get frustrated when a website displays irrelevant ads, offers, or promotions that have nothing to do with their interests. Less than ? image credit.

UX 62