The 5% Institute

JUNE 15, 2023

A/B test different CTAs to optimize conversion rates continually. Produce high-quality content that educates, informs, and entertains your target audience. Engaging with your audience Engagement is key to building relationships and generating leads on social media. Respond promptly to comments, messages, and mentions.

Lead generation 52

Lead generation A/B testing Referrals Objectives and Key Results 52

ConversionXL

FEBRUARY 3, 2022

Running experiments allows you to test what you think you know about your customers, rather than investing time, resources, and budget into an idea that ends up not yielding results. Email marketing, push alerts, brand app, content marketing, events, sales, personalized communications, and reminders; Referrals.

Growth 115

Growth A/B testing Objectives and Key Results Referrals 115

The 5% Institute

JUNE 19, 2023

Optimize your website for search engines, ensuring it ranks high in search results when potential customers search for relevant keywords. Develop content that educates, entertains, and inspires your target audience. Optimizing Conversion Rates Increasing your conversion rates is a key objective in generating sales.

Objectives and Key Results 52

Objectives and Key Results Referrals A/B testing Sales 52

ConversionXL

NOVEMBER 23, 2022

Peep mentioned three ways to get inside the limited consideration set : Innovation : create an objectively better product and you’ll achieve a transient advantage, just the way other category kings such as Tinder or Tesla did. One of the key aspects to out-convert competitors and get in that JTBD framework is using effective messaging.

B2B 94

B2B Objectives and Key Results Relationship building Growth 94

ConversionXL

OCTOBER 4, 2021

Children’s education company Talu Tales uses its social channels to do just that—in this case, promoting free activity sheets: . This is where transactional emails are a key customer experience tool. For example, Coinbase offers customers and their friends $10 worth of Bitcoin for every referral: . Image source. Image source.

Customers 136

Customers Objectives and Key Results A/B testing Campaign 136

ConversionXL

APRIL 3, 2019

Where and when you deliver a survey can impact results—if it’s a site section where the user is experiencing pain, it will bias responses. Watch for phrases like “I’m worried about…” and “Can you show me…” Tag what you find so you can use it in your copy (#objection #late-stage, etc.). How hard was it to…”).

A/B testing 114

A/B testing Objectives and Key Results Referrals Niche 114

ConversionXL

NOVEMBER 17, 2022

Prescriptive analytics The digital analytics metrics you need to know How to use analytics to improve marketing campaigns Define your mission, goals, and KPIs Set key performance indicators (KPIs) to measure marketing performance What to look for in a digital analytics product 9 tools for your digital analytics stack 1. Website traffic.

A/B testing 106

A/B testing UX Objectives and Key Results Non-Profits 106