Hubspot

OCTOBER 1, 2014

Whether you’re looking to increase revenue, sign-ups, social shares, or engagement, A/B testing and optimization can help you get there. But for many marketers out there, the tough part about A/B testing is often finding the right test to drive the biggest impact -- especially when you’re just getting started.

A/B testing 75

A/B testing Minimum Viable Product High impact Promote 75

ConversionXL

FEBRUARY 3, 2022

Use qualitative customer surveys and gather Net Promoter Score feedback to understand user intent and friction. If they’re happy with your product, would they recommend you? Successful retention happens when users are satisfied with your product and leads to them recommending it to people they know. What do they want more of?

Growth 113

Growth Referrals Minimum Viable Product Drivers/motivators 113

ConversionXL

MAY 12, 2016

Justin Rondeau of Digital Marketer doesn’t see it as an issue… Justin Rondeau , Digital Marketer: “Optimizers, for the most part, aren’t trained designers – for this reason I am VERY ok with them using site design templates for initial launches. Launch, get data, iterate, then improve.

UX 72

UX Minimum Viable Product Launch Start-ups 72

ConversionXL

SEPTEMBER 7, 2017

What’s the value of one A/B test victory if we’re operating in a culture that doesn’t value the experimentation process ? This is apparent in general, but this lesson became even more salient when we launched CXL Institute , essentially a startup within the company that required rapid iteration and learning.

A/B testing 92

A/B testing Minimum Viable Product Growth Education 92