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What Does A/B Testing Have to do with Machine Learning?

Hubspot

To some marketers, A/B tests are a no-brainer. Even though the test is a timeless marketing technique, it can be a little frustrating because of the uncertainty of it all. Thankfully, there's an unlikely superhero to point to when we're talking about the upgrades to a regular A/B test — machine learning.

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A/B testing alternatives for low-traffic websites

ConversionXL

In a world where A/B tests are done by over 70% of online businesses , choosing not to follow a data-driven methodology to make informed decisions on website changes might seem unreasonable. Or if your management refuses to justify the costs of A/B testing? Alternatives to A/B testing for low-traffic sites.

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How to Minimize A/B Test Validity Threats

ConversionXL

You have an A/B testing tool, a well-researched hypothesis and a winning test with 95% confidence. There are factors threatening the validity of your test, without you even realizing it. Quite simply, validity threats are the factors that threaten the validity of your A/B test results. Not so fast.

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3 Real-Life Examples of Incredibly Successful A/B Tests

Hubspot

Whether you’re looking to increase revenue, sign-ups, social shares, or engagement, A/B testing and optimization can help you get there. But for many marketers out there, the tough part about A/B testing is often finding the right test to drive the biggest impact -- especially when you’re just getting started.

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Getting A Sales Funnel Consultant – Is This Necessary?

ClickFunnels

However, you can make it even more effective by tweaking it to your specific situation, whether you’re launching a book, running an agency, selling physical products, whatever. Use Email Marketing to Promote Your Products. Optimize Your Sales Funnel With A/B Testing. A/B testing is the key to optimizing your sales funnel.

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The Best Lead Generation Software Options For Your Business

ClickFunnels

A/B testing. A/B testing. The team behind Landingi launched their MVP in 2012 and then officially launched the company in 2013. In contrast: Our co-founders each had over a decade of experience selling online via sales funnels before they launched ClickFunnels. A/B testing. Sub-accounts.

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12 Email Marketing Techniques to Achieve Sales Plan Over Fulfillment

Sales Pop!

Always A/B test your videos before making them live. Instead of sending tons of promotional emails, aim to add value to your content. A/B test your emails. Launching a sales-prompting email campaign is never easy. This method is called A/B testing (a.k.a. Keep your videos clear and actionable.