Making the Product Experience Better With Sales-Assisted User Onboarding
Sales Hacker
SEPTEMBER 2, 2021
What you end up “hunting” for largely dictates whether you should adopt a sales-led, product-led, or sales-assisted approach to user onboarding. Slack also transitioned from a product-led to a hybrid onboarding approach when they moved upmarket to sell to enterprise companies. It also depends on the complexity of your buying process.
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