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4 ways to find unique content ideas from real-life insights

Search Engine Land

Customer service representatives (CSRs) As frontline workers who come in contact the most with existing customers, they know the most common questions and objections people have. Example of sourcing content from employees I had a client in the agriculture industry who wanted to grow by getting their brand in front of more farmers.

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SaaStr Podcasts for the Week with Justin Bedecarre, Jen Nguyen, Jason Lemkin, and Aaron Levie

SaaStr

What never changes is that the space has to represent your culture. It has to represent what you want to achieve as a company, right? So, you have to make sure that from a software standpoint, that you’re able to help with those angles. Those are the only three that are going to get funded in this environment.