How to Build Effective Sales Compensation Plans for Any Customer Facing Role
Sales Hacker
MAY 9, 2019
This is how the sales compensation plan should work for reps in a prospecting role. The problem with this older B2B approach is that lacks predictability, and it is hard to measure where things go wrong. AE ($160k) and ½ a CSM ($120k/2) to prospect/win and onboard 20 deals/month at $25k ACV. 40,000/150 = $267/SQL.
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