Remove B2C Remove Objectives and Key Results Remove Technology Remove X-functional
article thumbnail

B2B Ecommerce Sites: What Works for B2B Buyers?

ConversionXL

But if your B2B ecommerce site differs on any of those elements—high prices, large quantities, or a need to serve B2C and B2B buyers—things change. B2B ecommerce: 2 key differences of B2B buyers. What works with the average B2C consumer won’t always work with B2B ecommerce buyers. So what changes? And what works best?

B2B 130
article thumbnail

B2B IRL: A Scalable Content Marketing Strategy to Drive Long-Lasting Results

Heinz Marketing

However, it’d be dismissive to think the changes in B2B content marketing solely revolve around new technologies displacing the old. Our objectives with SnapApp , an interactive content marketing platform, were to drive thought leadership, interest, and engagement at the top of the funnel with new content.

B2B 69
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

A guide to sales workflow process to increase your profit

PandaDoc

Improved customer experience Whether B2C or B2B, different customers will have different needs and expectations. The result is an improved customer experience overall. Despite how rapidly technology and lifestyles are changing, the main steps remain the same. And don’t forget to use the technology tools available.

Process 52
article thumbnail

Sales Pipeline Radio, Episode 101: Q&A with Ryan Bonnici

Heinz Marketing

Extensive experience across B2B and B2C marketing and sales development has led to a strong understanding of the processes behind the job, refined interpersonal skills and an advanced understanding and track record in achieving strong positive return-on-marketing-investment and business growth. Insert company name X did Y.

article thumbnail

CXL Live 2017 Recap: Optimization & Growth Insights from 20+ Experts

ConversionXL

You may have one observation and then multiple inferences, which would result in multiple design options. Show the process, not just the result. Pay them upfront so they don’t try to say X to get the money. Validated user research is about getting measurable results. Crappy or outdated technology. Image Credit.

Growth 86