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Agile for SEOs: How in-house teams get projects prioritized

Search Engine Land

The good news is that a project management methodology called “Agile” can help cross-functional teams self-organize and collaborate more effectively. Increasingly, major technology teams are embracing agile for its ability to enhance business value and efficiency in managing complex projects.

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The evolution of the marketing technologist: How martech roles have changed during the last 7 years

Martech

Marketing technologists are no longer considered “the outsider” among the broader marketing organization, but instead play a key role within the marketing organization. “The field of marketing technology has expanded enormously over the past five years,” said Scott Brinker, the voice behind ChiefMartec.com. .

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Guided Path: How to Invest in AI for Promising Returns

Lead Fuze

Aspiring investors can take the leap into this futuristic technology, as AI is closer than they may think. The rise of artificial intelligence (AI) has opened up new horizons for investors willing to embrace this technological revolution. Remember, diversification is key. Ever thought about how to invest in AI ?

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Conversation Intelligence: A beginner’s guide for sales reps and managers

SalesLoft

Simply put, it’s technology that assists you in meetings. These recordings are then automatically transcribed with a speech-to-text technology that, in certain cases, is also savvy enough to denote who each speaker is on a call and how much time each of them spent talking. Unlike other virtual meeting software (i.e.

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Conversation Intelligence: A beginner’s guide for sales reps and managers

SalesLoft

Simply put, it’s technology that assists you in meetings. These recordings are then automatically transcribed with a speech-to-text technology that, in certain cases, is also savvy enough to denote who each speaker is on a call and how much time each of them spent talking. Unlike other virtual meeting software (i.e.

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B2B IRL: A Scalable Content Marketing Strategy to Drive Long-Lasting Results

Heinz Marketing

However, it’d be dismissive to think the changes in B2B content marketing solely revolve around new technologies displacing the old. Our objectives with SnapApp , an interactive content marketing platform, were to drive thought leadership, interest, and engagement at the top of the funnel with new content.

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Adopting artificial intelligence in your sales process

PandaDoc

Key takeaways AI can enhance sales processes in many ways, from providing customer insights to automating tasks. Virtual selling, role evolution, ethical practices, and immersive technologies will also emerge. As you can see, this deeper understanding allows you to craft strategies that result in higher sales numbers with less effort.

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