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Top 10 Sales Enablement Resources for 2024

Highspot

To get ahead and stay ahead, let’s take a look back at 2023’s best resources chock full of insights that defined success in the years past. BLOG POST: Highspot Insights to Unlock Sales Productivity : To drive overall sales productivity, sales need to accelerate deal cycles.

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Scaling Your Startup 10x From $20M to $200M with Sapphire, Lightspeed, TripActions’ CRO, and 6Sense’s CMO (Pod 522 + Video)

SaaStr

When you think of scaling up, many things may come to mind, like hiring, culture, marketing, and sales. The go-to-market playbook. You need people with fresh thinking, especially sales athletes and leaders who know your market. The go-to-market segment worked together on key metrics across the revenue board.

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The B2B Marketer’s Quick Start Guide: ABM Orchestration

Heinz Marketing

Check out the previous quick start guide posts on content amplification and sales automation. I hope this blog post serves as a starting point if you’re interested in ABM platforms or a great resource if you’re looking to brush up on a few platforms out there. Without further ado…. Today’s post is about ABM Orchestration.

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5 Things You Need to Do to Create a Category with Gainsight (Video + Transcript)

SaaStr

There was no playbook for category creation, so they built their own—and catapulted Gainsight into one of the fastest growing private companies in the world. There was no playbook for category creation, so they built their own—and catapulted Gainsight into one of the fastest growing private companies in the world. What do you think?”

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