ConversionXL

MAY 6, 2014

I had invested a lot into this campaign. Not only had I spent four months putting the campaign together, but I had also put a significant amount of my personal savings into ensuring that this campaign was everywhere during those 100 hours. In actual fact, they were just getting a compilation of music contract templates.

A/B testing 132

A/B testing CTR Contract Click Through Rate 132

Lead Fuze

JUNE 27, 2023

This guide will provide a comprehensive overview of the steps needed to establish and operate a successful email marketing agency, from understanding legal requirements and privacy laws to implementing effective strategies for audience segmentation and campaign types.

Legal 52

Legal Campaign Technique Objectives and Key Results 52

ConversionXL

JUNE 2, 2022

They then built and implemented their account-based multi-touch marketing campaign around those targets. The first two touchpoints ( display advertising and a targeted marketing email) introduce the brand, looking to generate awareness before the SDR makes contact. Banner adverts served on a variety of devices. Native ads.

Launch 100

Launch Campaign Pipeline Growth 100

Lead Fuze

AUGUST 6, 2021

Instead of wasting time reaching out to leads that aren’t likely to be interested in your products, you can now use your sales data to generate a list of the most viable and profitable opportunities to contact first. Typically, a lead generation campaign would include multiple call-to-actions. CTR for the PPC advertisement.

Objectives and Key Results 64

Objectives and Key Results Click Through Rate CTR Cross-sell 64

Hubspot

MAY 23, 2017

Every year I'd ask them, "How much revenue is from recurring contracts now?" Below, I've compiled a list of some common dumb moves that prevent agencies from winning new retainers, landing bigger ones, or losing those precious few ongoing contracts -- and what to do instead. Every year, their percentage would go up. Now that's easy.

Clients 72

Clients Technology Technology Contract 72

Martech

MAY 30, 2023

The question is how can marketers personalize campaigns at scale? This way, they informed all ad campaigns to be more effective and drive more revenue through its online and app business. Facebook campaigns showed a 23% incremental increase in conversions for customer acquisition and a 16% incremental increase in customer retention.

Sports 119

Sports SQL CTR Entertainment 119

Sales Hacker

JULY 15, 2021

Brands using the strategy see a massive 171% hike in average annual contract value. ABM can mean everything from sending some nice packages to a handful of C-suite leaders to a full, cross-channel campaign that targets hundreds of employees. This comes in handy later when you assign fixed costs to each campaign.

Objectives and Key Results 107

Objectives and Key Results Profit margin Contract Campaign 107