Search Engine Land

DECEMBER 6, 2023

As ad-supported content offerings grow, streaming services and other CTV advertising platforms are developing more sophisticated technologies to meet advertisers’ needs. Netflix suffered when they failed to deliver on advertisement guarantees made when launching their ad-supported tier in late 2022.

User Experience 109

User Experience Manufacturing Sports Engineering 109

Martech

DECEMBER 6, 2023

As ad-supported content offerings grow, streaming services and other CTV advertising platforms are developing more sophisticated technologies to meet advertisers’ needs. Netflix suffered when they failed to deliver on advertisement guarantees made when launching their ad-supported tier in late 2022.

User Experience 97

User Experience Manufacturing Sports Engineering 97

Search Engine Land

JANUARY 8, 2023

Conductor launches SEO services marketplace for Searchlight users. Google lets users see their related search history with new card. 2019: Google started rolling out a new feature in search named “your related activity” that let signed in Google users pick up on previous searches related to the query they just added.

Referrals 91

Referrals CTR Launch Engineering 91

Hubspot

JULY 16, 2015

Over the past several months, Hillary Clinton's team has been taking note of Taylor Swift's marketing tactics for her own presidential campaign promotions. That's right: A 67-year-old woman is marketing her campaign to become President of the United States with techniques borrowed from a 25-year-old pop star. And it's working.

Campaign 78

Campaign Technique Represent Launch 78

ConversionXL

FEBRUARY 26, 2014

In PPC, day-parting is set by choosing hours of the day on each day of the week to run your Campaigns or boost or lower your bids. In PPC, this typically means setting up Campaign location targeting by selecting specific locations to show ads or excluding specific locations. Add new seasonal Campaigns to experiment with new ideas.

Territory 111

Territory CTR Campaign Objectives and Key Results 111

Salesforce

MARCH 11, 2024

Better outcomes for target accounts: An ABS approach means understanding your customers’ concerns and offering practical solutions to help them meet their goals. Once a lead is landed, sellers collaborate with marketers to learn about them based on their engagement with marketing campaigns. That includes your email campaigns.

Sell 59

Sell Cross-sell Territory CRM 59