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The Ultimate Guide to Entrepreneurship

Hubspot

By the time their success prompted competitors to start their own online bookstores, Amazon had already taken a big enough market share to make competition nearly impossible. Crowdfunding sites also serve as marketing platforms. Designing a crowdfunding campaign forces you to consider the value you’re offering your customer.

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How to Model Your Marketing Against the Product Lifecycle

ConversionXL

Depending on its complexity, new product development can last for years, accruing research, prototyping, and production costs without bringing in revenue. For this reason, it could be a good idea to get a minimum viable product (MVP) as early as possible to show how your product will work to investors and customers.

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