Search Engine Land

MAY 7, 2024

Additionally, ecommerce SERPs tend to have ads taking up some of the real estate, which can reduce organic CTR. Figure 5 (Source: Backlinko ) Note : I use the term “clicks” to explain “organic traffic” from Semrush’s reporting. Thus, this CTR study signifies that ranking higher means more traffic.

CTR 81

CTR Electricity Real Estate X-functional 81

Search Engine Land

MARCH 13, 2024

Align with your brand and expertise: Choose topics that align with your brand values, expertise and industry niche. You have been hired by a local real estate agent to improve the SEO of their website. You have been hired by a local real estate agent to improve the SEO of their website.

Real Estate 104

Real Estate Click Through Rate CTR Angle 104

Search Engine Land

DECEMBER 7, 2023

This demonstrates that SGE is pulling in more long-tail content with higher relevancy and lower volume and using AI’s ability to understand the context to serve niche content better. As users seek more precise, tailored information, marketers and content creators must incorporate more targeted, niche content in their strategy.

Niche 129

Niche User Experience Real Estate CTR 129