Search Engine Land

FEBRUARY 14, 2024

These strategies elevate visibility through search engines, social media, and referrals, laying a robust foundation for a successful buyer’s journey. Tactics include optimizing product pages and enhancing the overall user experience. Engaging content and positive user experiences contribute to higher rankings.

Customers 101

Customers User Experience Referrals B2B 101

ConversionXL

FEBRUARY 3, 2022

These can include UX issues or concerns that aren’t addressed in copy.” [via Growth hacking is about caring for and optimizing the user experience to build trust and keep customers using your product. The team created a referral program that allowed users to earn more storage for recommending Dropbox to their friends.

Growth 113

Growth Referrals Minimum Viable Product Drivers/motivators 113

ConversionXL

AUGUST 30, 2018

But it’s also essential— 89 percent of customers stop doing business with a company after a bad experience. User research delivers the quantitative and qualitative insights to improve those experiences. User research affects earnings, and earnings validate user research, but accountability differs.

UX 111

UX User Experience Non-Profits A/B testing 111

ConversionXL

NOVEMBER 22, 2022

Featured guides: Bounce Rate vs. Exit Rate: What’s the Difference? What is Click-Through Rate? Conversion rate: Understand marketing success Where to track conversion rate 10. Click-through rate: Understand how your emails and ads engage customers Where to track click-through rate 11.

CTR 105

CTR Click Through Rate Non-Profits Campaign 105

ConversionXL

FEBRUARY 3, 2022

In the growth phase, you have the advantage of early adopters and data to tailor marketing (and product development) strategies based on customer experiences. Use quantitative research to glean standardized facts related to users’ experience with your website, brand, or product features. Pay-per-click advertising.

Growth 102

Growth Product Objectives and Key Results User Experience 102

ConversionXL

NOVEMBER 17, 2022

For UX analysis: Hotjar 5. Click-through rate. The ratio of users who click on a specific link compared to the total number of users who view the content (e.g. Learn everything you need to know and more about click-through rate. Bounce rate. For UX analysis: Hotjar.

A/B testing 106

A/B testing UX Objectives and Key Results Non-Profits 106