Click Through Rate Retail User Experience X-functional 
ConversionXL
JULY 29, 2020
So what’s the main objective—and ideal user experience —for Google and Amazon? You either get an immediate answer or click through to a site, with no need to return to the SERP. And it needs to answer all those questions with limited data—its visibility into the user experience declines after you leave the SERP.
ConversionXL
JANUARY 14, 2016
At first, click through rate was key. Then we became more performance-oriented and measured click to install conversion rate. That’s because an app has to compete with millions of other applications in the app stores and also dozens of others on a user’s device. But that’s just not enough today.
Expert insights. Personalized for you.
113 
Let's personalize your content