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11 Facebook Case Studies & Success Stories to Inspire You

Hubspot

A case study will often go over a brand's marketing challenge, goals, a campaign's key details, and its results. Results: According to the case study , the video campaign lifted brand sentiment during the holiday season, with a 10-point lift in favorability. Results: It turns out that a lot of people enjoy killing rodents.

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Sales Pipeline Radio, Episode 190: Q & A with Matt Heinz & Paul Roberts @OCTalkRadio

Heinz Marketing

Don’t go into the holiday period and into January 2nd without a plan, without knowing what your objectives are, without knowing what you are going to be focused on. And what are the key things that are going to get you there? It’s funny, we just had somebody on from a Goldmine CRM and he was calling in.

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What is a SPIFF in Sales? Benefits, Types, and When to Use

Salesforce

Sometimes, you see better results when reps compete against one another, so brainstorm ways to gamify your SPIFFs for a little added fun. Let’s look at the key steps you should take to implement a program: 1. Define your objectives What do you want to achieve with your SPIFF?

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How to Negotiate Your Next Sales Contract: 9 Tips for Success

Salesforce

Here are a few of the most common you’re likely to come across: A high number of decision-makers: Gartner found that an average of six to 10 people have a say in complex B2B transactions, each with their own concerns, objectives, and priorities. You’ll need to craft proposals that work for everyone with a vote.