SaaStr

NOVEMBER 16, 2020

I was at a little company in Minnesota called Stellent that was acquired by Oracle. I think product marketing to me is really kind of in that Jeffrey Moore adoption curve model of like crossing the chasm to me, it’s the product marketing challenge, right? I mean, nothing makes me happier than talking about crossing the chasm.

Pipeline 78

Pipeline Territory Price Product 78

Sales Hacker

OCTOBER 7, 2021

Lori speaks, writes, coaches and trains company leaders on ways to find, recruit, retain, and promote more women in sales and helps women become part of the best profession – B2B sales. You can rise within a company selling your ideas, or you can go off on your own and be your first salesperson. Time to take notes. Anita Nielsen.

Sales 130

Sales Start-ups Up-sell Cross-sell 130

Salesforce

MARCH 11, 2024

You decide to go for it… This is what account-based selling (ABS) is like. Read on to learn how to grow your business with account-based selling. What you’ll learn: What is account-based selling? Watch the demo What is account-based selling?

Sell 59

Sell Cross-sell Territory CRM 59