Remove Cross-sell Remove Price Remove Profit margin Remove Referrals
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How Consumer Spending Trends Impact Your Recession Sales Strategy [Data + Insights]

Hubspot

Here, we cover the top consumer spending trends in 2023, along with five key strategies for selling during an economic downturn. Table of Contents Top Consumer Spending Trends in 2023 Strategies for Selling in a Recession Top Consumer Spending Trends in 2023 1. Let's take a look at a few strategies for selling in a recession.

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Account-Based Marketing vs. Lead Generation: Which is Right for You?

ConversionXL

instead of you knocking on their door and saying, ‘Hey, I’m going to sell you something.’ The answer to this question depends on what you’re selling, who you’re selling to, and where you’re at in your business (i.e. As CXL founder Peep Laja notes in his CRO agency masterclass : “…it’s permission-based marketing.

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HubSpot’s 2022 Sales Strategy & Trends Report: Data from 1000 Global Sales Pros

Hubspot

Selling by offering a solution rather than pitching a product/service is key to sales pros. Of course, the strategies used will depend on whether they sell B2B or B2C, so let’s dive into how B2B sales professionals are getting ahead first, then take a look at the top B2C strategies. How Salespeople Build Rapport When Selling.

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How to Measure Ecommerce Customer Acquisition Cost (+ Tips to Reduce it)

ConversionXL

Here’s an example of a CAC analysis spreadsheet by Startup Tools : This will give you an overview of campaign effectiveness and help you identify any trends or patterns impacting profit margins over time. Are you getting the most competitive price for resources and services (e.g., Upselling recommends higher-priced alternatives.

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The Beginner’s Guide to SaaS Conversion Optimization

ConversionXL

Creating promoters and referrals. Expansion MRR: Expanded revenue from existing customers, usually from upsells and cross-sells. What upsells and cross-sells can be given to the best customers? Gross margin. Knowing your CAC will help you with: Determining your actual profit margins.

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Six engagement tricks for better customer retention

Salesmate

Research done by the Harvard Business School proves that improving customer retention by 5% increases profit by 25-95%. For any business to survive and manage a healthy profit margin, retaining older customers is really crucial. Take this opportunity to upsell or cross-sell your product or service to them too.

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