Remove Cross-sell Remove Relationship building Remove Retail Remove Territory
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How Accenture and Salesforce Are Reinventing B2B Sales

Salesforce

Sure, there was the coronavirus pandemic, which in the near term has basically nullified tried-and-tested sales techniques – networking, relationship building, and wining and dining – in a remote working world. It plays out in something as simple as dividing up sales territories.

B2B 96
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7 Account-Based Marketing Examples and Lessons

ConversionXL

LiveRamp identified the attributes that their high-value accounts have in common: 5000+ employees for enterprise companies; $50M+ in annual revenue; Located in retail, CPG, insurance, and automotive industries. Consider segmenting your ABM rollout by territory rather than by role. This is not a marketing-to-sales handoff.

Launch 100
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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

You can rise within a company selling your ideas, or you can go off on your own and be your first salesperson. Anita Nielsen is a best-selling author and sales performance coach. Best-selling author of Embrace Your Edge, Hang is a global speaker on sales, leadership, and diversity & inclusion in the workplace. Anita Nielsen.

Sales 130
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What Is Sales? The Career of Champions

Salesforce

Inside sales Inside sales involves selling to customers remotely, often through live chat, video conferencing, email, or by phone. For this type of selling, reps typically train on a specific product and can take a prospect through all of the product’s features and benefits.

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Boost Ad Sales With Centralized Data Management and AI

Salesforce

Gone are the days when you would sell time slots during primetime TV or a half-page ad in a newspaper or magazine and call it a day. This includes tech, retail, and even transportation companies such as Uber. An ad seller might be working with multiple agencies across different regions that represent a single buyer.

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16 marketing automation platforms your organization should consider

Martech

B2B and B2C upper mid-market and enterprise marketing teams, supporting retailers, banks, insurance, e-commerce, education, travel, hospitality, media, manufacturing and entertainment. This includes cross-channel, multi-touch and multi-wave campaigns. Lifecycle Marketing (upsell/cross-sell). Target customers.