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The Top 10 Important Finance Mistakes First Time Founders Make

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Anita Kutlesa is a senior financial executive with nearly two decades of expertise driving performance through cash management, process improvement and strategic planning in start-up, high growth and restructuring environments. Anita Kutlesa. She has worked with numerous start ups in Bay Area and Europe (Virgin Mobile USA Inc.,

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It’s about meeting consumer expectations. Customers often equate price with value, so meeting pricing expectations is important. Back to top ) 5 steps to build a competition based pricing strategy Building a successful competition based pricing strategy requires careful consideration and strategic planning.

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