Eliminate Your Competition

DECEMBER 31, 2024

Discovery questions are a cornerstone of the business-to-business (B2B) sales process. Unlike transactional sales, where decisions are often straightforward and impulsive, B2B sales involve complex decision-making, multiple stakeholders, and a longer sales cycle. Thus, the discovery phase is crucial for understanding the prospect’s needs, challenges, and goals.

B2B 52

B2B Prospecting Sales Pitch 52

Partners in Excellence

DECEMBER 31, 2024

One of the key strategies for very early stage companies, for new product developers, or lean practitioners, is the concept of the “Minimum Viable Product.” It’s a very customer centric approach in launching new products. It seeks to minimize the risk to the company by introducing a product with just enough functionality to gain interest, then to learn from that, quickly improving and enhancing the product.

Minimum Viable Product 127

Minimum Viable Product Pipeline GTM Drivers/motivators 127

SaaStr

DECEMBER 31, 2024

Dear SaaStr: How Do You Evaluate Startups for Seed Investments? Here are our criteria for SaaStrFund.com : Are both the CEO and CTO insanely good? Better than I was as a founder? Are they committed to this market and journey for a decade or more? It takes being a bit crazy. Do they just really, really know their stuff? Is the early growth at least in top 10% range?

Growth 109

Growth Meeting 109

Sales Hacker

DECEMBER 31, 2024

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube To wrap up 2024, we’ve got a spicy episode! Each week, host Scott Barker asks guests two key questions, and this week, we’re diving into their responses to: What is one widely held belief that revenue leaders have that you think is bull$** or no longer serving us?

GTM 105

GTM B2B Growth Start-ups 105

Speaker: Matt Sunshine, CEO at The Center for Sales Strategy

AI isn’t replacing salespeople—it’s empowering them. The most forward-thinking sales organizations are using AI to enhance human performance rather than eliminate it. From coaching and messaging to prospecting and pipeline accountability, artificial intelligence is giving managers and SDRs the new tools they need to work smarter, sell better, and close more.

Sales

SaaStr

DECEMBER 31, 2024

So I caught up the other day with the CTO of a leading SaaS company with tens of thousands of customers, growing quickly. AI is all over their homepage and website and comms. I asked him about a particular use case for AI, and his answer shocked me a bit: Honestly, our AI is basically still in beta. Its rolled out to about a tenth of the customers we plan to, and the uses cases are pretty simple today.

B2B 131

B2B Start-ups Up-sell Sell 131

Salesfolks

DECEMBER 31, 2024

The demand for AI expertise isnt going away, but the way we define expertise needs a serious reboot. Stop chasing the mythical 5-year AI pro and start building a team of curious, flexible, and ambitious learners. They may not have all the answers right now, but give them six months and a budget for professional development, and theyll turn into the experts everyone else wishes they had.

105

105