Ecosystem-Led Growth (ELG) for GTM
Sales Hacker
MARCH 8, 2024
Data from Crossbeam shows that ELG is the third-most cost-effective strategy behind customer referrals and inbound sales. Customer success teams can also bring in tech partners during onboarding to educate customers about the integrations and share relevant use cases. Let’s break it down Why ecosystem-led growth? Refer a friend 2.
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