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Four Pros and Three Cons of Usage-Based Pricing (and How to Know If It’s Right for You)

Salesforce

It’s easy to get caught up in what to charge. For example, the electric company charges customers for the amount of energy they use each month. Some companies also measure billing in specific units, such as minutes for telecom or units of electricity. But how you charge for your products and services is just as important.

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What Is a Sales Lead? The Complete Guide

Salesforce

Not long ago, Schneider Electric created what it calls its “digital opportunity factory.” That lead may end up being qualified, but may not be — they might end up being a good fit for your product. A prospect, on the other hand, is a qualified lead that sellers are actively pursuing. More on that below.

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