Sales and Marketing Alignment Best Practices
Salesforce
MAY 31, 2023
When should a lead pass from marketing to sales or vice versa? When does it become a Marketing Qualified Lead (MQL)? When does it become a Sales Qualified Lead (SQL) or Sales Accepted Lead (SAL)? Connect your teams: It’s not just about sales and marketing. For example, don’t forget about service teams.
Let's personalize your content