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How to Build a User Research Culture

ConversionXL

At Samsung, user research led the company to redesign its televisions in 2005, doubling their market share in just two years. Good UX can help with each of those things. The finance team understands that content customers are less likely to churn and destabilize revenue flows. A “braided” approach to UX and design.

UX 111
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Digital Analytics Simplified: The Beginner’s Guide

ConversionXL

Prescriptive analytics The digital analytics metrics you need to know How to use analytics to improve marketing campaigns Define your mission, goals, and KPIs Set key performance indicators (KPIs) to measure marketing performance What to look for in a digital analytics product 9 tools for your digital analytics stack 1. Bounce rate.

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Owned asset optimization: The key to connecting with financial consumers

Martech

This is especially true in the finance industry, where establishing trust with genuinely helpful content is crucial in today’s competitive market. Reception marketing powers the strategy behind WalletHub and Bankrate. These publishers have overtaken traditional financial brands in search visibility and market share.

UX 94
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The Rules You Can Break, The Ones You Can’t With Tradeshift (Video + Transcript)

SaaStr

Because, market share is really number one metric. And I also think if you start in a really, really huge markets, which you learn a lot, you’re also just going to remember it’s going to take a long time before you have a big share of that market. I think the massive market is amazing, right.

Growth 41
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Financial Forecasting: A Look at Its Methods, Models, & Best Software

Hubspot

It's one of the more simple, straightforward forecasting models — essentially amounting to a company looking at its total market size and calculating potential revenue based on its assumed market share. Let's say a company occupies space in a market that generates an estimated $1,000,000,000 in revenue annually.

Price 59