SaaStr

OCTOBER 26, 2022

Values help accelerate teamwork and innovation—and thus PLG—at scale. For an enterprise, the stakeholder starts with the buyer, but other stakeholders include IT, procurement, and legal functions. Focus on users, introduce a PLG motion to grow your user base, and use go-to-market feedback to improve the product. .

Teamwork 70

Teamwork Legal Launch Growth 70

Sales Hacker

JUNE 2, 2020

We help them put in place the right talent, the right sales infrastructure, and also the back office, boring stuff that you need to get done, payroll and legal contracts, all of that good stuff, which can be a bit of a hurdle for a lot of companies coming to Europe. What is the sales process that the organization is using?

Pharmaceutical 67

Pharmaceutical Territory Cold Call Networking 67

Lead Fuze

JANUARY 1, 2022

A critical parameter that will affect the pricing and go-to-market strategy is whether or not a company chooses to include embedded OEM software as default for all customers, or make it an optional option. Using an OEM go-to-market strategy. Start reviewing legal and INFOSEC policies as soon as possible.

Negotiate 52

Negotiate Profit margin Contract GTM 52

Sales Hacker

JANUARY 13, 2021

Depending on the software, implementation, and go-to-market (GTM) strategy, considerable costs and internal resources could be needed for a successful deployment. Implementing an OEM go-to-market (GTM) strategy. What value gap are you going to fill or enhance with your technology in those verticals?

GTM 74

GTM Negotiate Profit margin Contract 74

Sales Hacker

OCTOBER 7, 2021

Cassie is an operating partner at Primary Venture Partners, where she works closely with Primary’s portfolio companies to help them build, scale and optimize their go-to-market efforts. Proven track record of win-win approaches leveraging technology and teamwork to resolve complex business challenges. Bridget Gleason.

Sales 130

Sales Start-ups Up-sell Cross-sell 130