Sales Hacker

JUNE 14, 2021

Schneider needed to show how Sygma and other target accounts were being treated like the “middle child” by their service provider. They needed prospects to acknowledge both their gaps and the impacts to operations across the supply chain, the P&L, employees, KPIs, service performance, and customers.

GTM 79

GTM E-commerce B2B Profit margin 79

Lead Fuze

JANUARY 1, 2022

Go through a variety of filters to zero in on the leads you want to reach. A company in the Financial Services or Banking industry. Who currently have job openings for marketing help. These companies usually sell to channel partners or consultants who then provide services around that product for an added value.

Negotiate 52

Negotiate Profit margin Contract GTM 52

Lead Fuze

NOVEMBER 30, 2021

Go through a variety of filters to zero in on the leads you want to reach. A company in the Financial Services or Banking industry. Who currently have job openings for marketing help. They wanted to show them that Schneider’s TMS could provide a better service than what they were currently using. Who use Hubspot.

E-commerce 52

E-commerce B2B Healthcare Profit margin 52

ConversionXL

OCTOBER 7, 2022

Industry Average CAC Travel $7 Retail $10 Consumer goods $22 Manufacturing $83 Transportation $98 Marketing agency $141 Financial $175 Technology (Hardware) $182 Real estate $213 Banking/Insurance $303 Telecom $315 Technology (Software) $395. There are ways to do this without drastically increasing your marketing spending.

Cross-sell 22

Cross-sell Customers Referrals Drivers/motivators 22

Sales Hacker

JANUARY 13, 2021

Enterprise original equipment manufacturer (OEM) software is when one software company (the licensor) licenses its software to another software company (the licensee). These companies resell the solution and bundle services around the solution to add value to the customer. Understanding enterprise OEM software.

GTM 74

GTM Profit margin Negotiate Contract 74

ConversionXL

JUNE 2, 2020

The language they use is vanilla, the product/service they offer like any other, and the marketing message is identical to that of their competition. A long time ago, toothpaste manufacturers competed on only a few dimensions, like “freshens breath” and “fights cavities.” billion in profit from a consumer base of only 12.4

A/B testing 162

A/B testing X-functional Price Gaming 162