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Sales Hacker Recommends: 97 Best Sales Books for Peak Performance (2020 Update)

Sales Hacker

Based on an exhaustive study of thousands of sales reps across multiple industries and geographies, The Challenger Sale argues that classic relationship building is a losing approach, especially when it comes to selling complex, large-scale business-to-business solutions. Coaching Salespeople into Sales Champions.

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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

Cassie is an operating partner at Primary Venture Partners, where she works closely with Primary’s portfolio companies to help them build, scale and optimize their go-to-market efforts. Selling today requires our traditional soft skills of empathetic listening, communication, relationship building, and decision-making.

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