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Four Steps To Build Repeatable B2B Enterprise Selling Motions with Playbuilt Founder and CEO Bo Borland

SaaStr

Finding product market fit Moving from SMB to Enterprise or vice versa Achieving Enterprise repeatability Strategic expansion Borland has experienced all four stages at three different companies and knows what teams and functions look like for each stage of growth. The journey covers three stages.

B2B 94
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What Is Enterprise OEM Software Licensing?

Sales Hacker

The licensee embeds the third-party software into its application to improve it by adding new functionality or features, or enhancing existing functionality or features. Depending on the software, implementation, and go-to-market (GTM) strategy, considerable costs and internal resources could be needed for a successful deployment.

GTM 74
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How to Build a Product Launch Strategy

ConversionXL

X demos booked in introduction, X revenue in growth). This plan is your go-to-market (GtM) strategy , which should be informed by: Market conditions and competitive positioning Ideal customers and target audience Product offer and pricing Lead generation and customer acquisition process. Develop your value proposition.

Launch 96
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The Ultimate Guide to Sales Playbooks 

Highspot

Closing: Guides sellers on how to close deals, including working with intra-company functions like legal and deal desk. Your enablement function is also responsible for socializing your playbook with your sales team and achieving rep buy-in. Still, you want to launch the final product strategically to ensure adoption in the long run.

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The Beginner’s Guide to Mobile App Analytics

ConversionXL

If you’re building for the App Store, ensure you have a Mac that’s at least running OS X 10.8 Note: Often, people cannot get this report to function properly. X might be why non-purchasers are not converting or there might be UX issues for users in French-Canadian areas) and make smarter promotion decisions (e.g.

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SaaStr Podcasts for the Week: May 10, 2019

SaaStr

Currently growing 100% year over year, working with companies to un-silo their operations and create one strategic revenue ops team to support their Go To Market strategy. How should North Star’s be segregated between GTM teams and biz ops teams? What are the mistakes many companies make when setting their internal North Stars? *

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Sneak Peek: See The 26 Sales Hacker Contributors That Will Be at Unleash ‘19

Sales Hacker

In this webinar , Dan showed us how to successfully map accounts and key contacts and how to use that map to strategize more effectively. Pete Kazanjy – Entrepreneur, Author, and Early-Stage GTM Expert. Listen to Lori on a Sales Hacker webinar as she decodes the X factor that makes women more effective in sales.