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B2B Ecommerce Sites: What Works for B2B Buyers?

ConversionXL

Nike’s B2B arm, on the other hand, partners with select brick-and-mortar apparel retailers, including high-end boutiques for its limited edition sneakers and chains like Foot Locker for its popular Jordan line. B2B buyers from Gen X expected phone calls and handholding. That number isn’t getting smaller. Why do millennials matter?

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PPC 2023 in review: UA sunsets, Google antitrust trial, X’s downfall and more

Search Engine Land

In a clip brought to light by Search Engine Land, Dischler explicitly informs marketers: “ We are not manipulating search results or manipulating the ad auction in order to increase profits. The decline of X Following Elon Musk’s takeover in 2022, Twitter’s ad revenue steeply declined. That’s just not what we do.”

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Coaching Maturity Model: How to Take Your Coaching Culture from Good to Great

Sales Hacker

The smartest and fastest growing companies of the last decade all found a way to harness that data and use it to make smarter and more profitable decisions. I was responsible for onboarding hundreds of salespeople, training the entire BDR, AE, CS, and Support functions. And guess what? What’s the Point, You Might Ask.

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