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Google expands Vehicle Listing Ads to new markets

Search Engine Land

If you are a business or marketer trying to sell vehicles in the UK, Denmark or Frances, VLA can help you reach high-value consumers actively looking for vehicles, increasing your chances of generating high quality leads. Previously only available in open beta in the U.S., Why we care. What are VLA? Eligibility. Individuals. Auto brokers.

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When Selling Cars, Know Your Customers or Lose Them

Salesforce

Uninspiring customer experiences are not only a business risk for dealerships and original equipment manufacturers (OEMs) — they can actively push customers away. Salesforce surveyed 500 employees of original equipment manufacturers, captive finance companies, and retailers worldwide to gain insight into the automotive industry.

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In a Supply Chain Crisis, Selling Parts Online May Be Your Next Move

Salesforce

That’s where OEM (original equipment manufacturer) and aftermarket parts come in — and sales of these crucial components are big business now. Any disruption to an assembly line or a delivery fleet can bring operations to a standstill, putting pressure on manufacturers to fix the issue as soon as possible.

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What Is Enterprise OEM Software Licensing?

Sales Hacker

It includes factual information, personal experience, and interviews from successful professionals on both the buy-side and the sell-side of enterprise OEM software licensing to ensure a broad mix of experience and ideas. Enterprise software companies rarely resell agreements because they are focused on selling their software.

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9 call analytics platforms for marketing teams to consider

Martech

CallSource serves SMBs, enterprise brands, original equipment manufacturers (OEMs) and multilocation marketers in the automotive, professional services, home services, healthcare and franchise industries. Westlake Village, California-based CallSource was founded in 1991. It has more than 100 employees. Target customers.