Martech

AUGUST 9, 2024

The National Archives and Records Administration (NARA) aims to digitize 500 million pages of records by September 30, 2026. Infrastructure modernization: A city’s new story Just as a product marketer plans a campaign around a new feature or function, cities are using infrastructure improvements to modernize their brands.

Territory 116

Territory Transportation Electricity Government 116

Martech

MAY 10, 2024

The carbon cost of clicks In 2022, fifty-five published a study (registration required) showing that the average media campaign generates 70 tons of CO2 emissions, or the equivalent of seven people’s carbon outputs in an average year. The result wastes staggering amounts of labor, money and electricity.

Electricity 124

Electricity Campaign Process Conversion 124

Spiro Technologies

NOVEMBER 7, 2023

Adam Honig: I’m here in the Boston area, and of course, General Electric somehow has moved its headquarters here a number of years ago. Chad Moutray: Yeah, the reality is General Electric, which is a member, and a lot of other companies use a lot of small businesses as suppliers. But a lot of them are much more modestly sized.

Manufacturing 59

Manufacturing Construction Electricity Non-Profits 59