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In-game ads: why brands should be excited

Search Engine Land

With game revenues projected to reach $285 billion by 2027, it’s no surprise that this is a huge opportunity for advertisers. Almost any product, catering to any demographic can be promoted effectively through in-game advertisements because gaming itself has become a universal pastime.

Gaming 88
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25 Live Video Stats Marketers Need to Know in 2020

Hubspot

Alternatively, they've also sponsored live product tutorials from social media influencers. billion by 2027. Non-gaming content has been a major growth driver for Twitch representing 11% of the hours watched in December 2019 compared to 8% in December 2018. 25 Live Video Stats That Marketers Need to Know. Growth in Live Video.

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Where and How Often Do Consumers Watch Live Video? [New Data]

Hubspot

By 2027, the live video market is expected to surpass $184 billion. Before you decide to implement live video planning and production into your strategy, you'll need to learn more about this content's consumers, how often they watch this content, and which platforms they primarily use to stream it. And brands are taking notice.

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What is email marketing and how are platforms helping brands succeed?

Martech

billion in 2027, according to Global Industry Analysts’ predictions. That represents a compound annual growth rate of 13.7% Like automation, the creation of landing pages tailored for individual marketing campaigns is another feature typically associated with marketing automation platforms. billion in 2020 to $14.9