article thumbnail

7 Easy and Effective Customer Segments to Target in Facebook Ads

ConversionXL

Use these data points to construct customer segments, and then use them as Custom Audiences. Your goal is to serve them with relevant offers where you cross-sell and upsell related products. Upselling and Cross-selling ( Image Source ). Your goal is to cross-sell and upsell relevant products.

Customers 133
article thumbnail

3 Reputable Outbound Sales Strategies for Sure Sales Success

Lead Fuze

If you want to improve your marketing efforts, you need first determine who you are targeting and how you are focusing your marketing tactics in order to reach out to and sell to them. Your staff can now focus on what they do best: selling. List building is one of the selling process’s most time-consuming activities.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How to Recognize Great Conversion Optimization People

ConversionXL

We take a website, and make it sell better. Running A/B tests is no monkey business, you need to know what you’re doing to ensure validity of your results. #5 Optimization involves running tests. Conversion Optimization is a cross-disciplinary role. . #1 Great optimizers are polymaths. But how do you do it?

article thumbnail

How to Make Your Confirmation Emails Not Suck (and Make Money)

ConversionXL

Vero explicitly shows users how far they’ve come in the process (they’ve already sent one email_ and then seamlessly leads users to the next step (running an A/B test or sending a newsletter). This email averages a 72 percent open rate. They simply aren’t built to create repeat engagement.

article thumbnail

How Do UX Professionals View Conversion Optimization?

ConversionXL

An interesting Quora answer from Braden Hoeppner on the differences between the two practitioners: Braden Hoeppner: “A UX designer is the person typically responsible for constructing the interaction or visual representation of a user experience project. Too many people just try to A/B test their way to better conversion.

UX 66
article thumbnail

B2B Sales Email Guide: How to Nail a Cold Email Campaign

Cience

If you’ve ever been a receiver of a poorly-constructed and low-personalized cold email, then you have witnessed a sender lose an opportunity to work with you. Email Testing: Scene One, Take One. How to Write Email Copy that Sells. LinkedIn Sales Navigator It’s an essential tool for lead research and social selling.