Remove A/B testing Remove CRM Remove CTR Remove UX
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The Ultimate Guide to Email Marketing

Hubspot

A/B Testing. You’ll never know what type of people make up your email list until you test the variables. That’s where A/B testing comes in handy. A/B testing, or split testing, is a way to see what type of email performs best with your audience by analyzing the results of email A against email B.

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The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

1) A/B Testing. Learn how to run A/B tests here.). 15) Clickthrough Rate (CTR). 27) Customer Relationship Management (CRM). At the simplest level, CRM software lets you keep track of all the contact information for these customers. 91) User Experience (UX). 2) Analytics. Learn more here.).