How to Successfully Shift to Consumption-Based Subscription Models
Smarter With Gartner
AUGUST 24, 2021
Term-based contracts’ costs are fixed and based on access not usage. A new contract results in a new revenue stream, but the resale opportunity occurs at the end of a predetermined time period, not the product’s end of life. That complicates efforts to set upfront sales commissions proportionately. Clarify sales roles.
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