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Instagram Ads on Reels now available to more marketers

Search Engine Land

However, as Ads on Reels has been created to not disturb the user experience, it could prove to be a great solution for marketers to reach a significant segment of Instagram’s 2 billion active users. Get the daily newsletter search marketers rely on. SUBSCRIBE See terms.

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3 New Ways Marketing Cloud Helps You Succeed With AI

Salesforce

Personalize at scale with new ways to share behavioral insights and data across marketing and CRM, launch customer referral and promotional programs, and jumpstart your journeys with out-of-the-box industry best practices and templates. Let’s take a deeper look.

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This day in search marketing history: January 20

Search Engine Land

Also on this day Google Ads launches placement reports for Performance Max campaigns 2022: Placement reports could be generated to see where ads had served for Performance Max campaigns as well as how many impressions they received. SEOmoz Launches Open Site Explorer, A Competitor (Replacement?) Report: Google Leads U.S.

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15 Clever Examples of Interactive Print Ads

Hubspot

If you’ve ever wanted to speed up the beer-cooling process, you’ll understand the allure of this print ad from Glacial. The brand teamed up with Wired to promote the Moto X’s custimization. Kontor Records wanted to get the attention of creative advertising professionals. Advertising Marketing Agency Daily'

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Navigating the Evolution: The History of Marketing Uncovered

Lead Fuze

Well, the introduction of radio advertising in 1922 completely transformed this landscape. But it wasn’t just about blasting advertisements; marketers had to create persuasive communications that resonated with listeners. The history of marketing shows us how powerful these strategies were in shaping consumer behavior.

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The Internet Trifecta & the Battle for Attention: Lessons From Mary Meeker's Internet Trends Report

Hubspot

Mary Meeker''s Most Important Insights for Marketers. Jerome McCarthy’s framework for marketing espoused the value of the four Ps: product, price, promotion, and place. So y our success as a marketer won''t just be about the sheer quantity of content you create or curate on a weekly basis. 1) 3 Cs > 4 Ps.

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First-Party Data: How You Can Succeed in a Cookieless World 

Salesforce

TechBat aims to use its first-party data to launch a comprehensive campaign promoting its new artificial intelligence (AI)-powered project management tool designed for small to medium-sized businesses (SMBs). They promote these through their newsletter, social media channels, and website landing pages.

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