Remove Angle Remove CTR Remove Presentation Remove Strategize
article thumbnail

How to Become a Marketing Manager

ConversionXL

In this article, you’ll learn what you can expect in the role, how you can demonstrate your worthiness to become a marketing manager (at your current place or in greener pastures), and how to present your case for a promotion. You can present these numbers in many creative ways. Marketing touches every part of a company. Be responsive.

Promote 141
article thumbnail

How to master Google News optimization to boost content visibility and traffic

Search Engine Land

Exceed image expectations Images are a key driver of click-through rate (CTR) from Google News. Consistently plan ways to explore fresh angles. Focus on making headlines clear and compelling, using the active voice and present tense to increase CTR. Resource constraints? Syndicated reportage is preferable to no coverage.

CTR 140
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

The Ultimate Guide to Video Marketing

Hubspot

Produce a highlight reel or release interesting interviews and presentations from the gathering. Live-stream interviews, presentations, and events, and encourage viewers to comment with questions. With 360° videos , viewers “scroll” around to see content from every angle — as if they were physically standing within the content.

Angle 101
article thumbnail

An Irresistible Offer: 4 Tips to Personalize Your Sales Funnel

ConversionXL

The answer comes down to personalization: presenting information that applies directly to each customer in a one-on-one, emotionally charged, and above all customized manner. With rotational capabilities that allow the product to be examined from multiple angles, customers can get a true-to-life feel of your product. 360 Degree Images.

article thumbnail

Doing more with less: How marketers can make content go farther

Martech

It’s a strategic way to get more value from your content and maximize its reach and impact. Look for metrics like longer session time, higher CTR, a low bounce rate, a longer view time for videos or webinars, etc. For instance, a podcast might take a more personal angle than a blog and have fewer data points.

CTR 98