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How to do a quick SEO accessibility check

Search Engine Land

Keyboard navigation Keyboard navigation aims to ensure all page functionality is accessible via the keyboard. If a website is not fully crawlable, these tools and services might not function properly, making it difficult for individuals with impairments to utilize a website. Get the daily newsletter search marketers rely on.

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How To Sell Conversion Rate Optimization To Your Boss

ConversionXL

This was what Iztok Franko, the current director of IT & Marketing at Adria airlines was facing before the idea of “conversion rate optimization” ever came up internally. He also used real data to back everything up, rather than getting into an opinionated p **g match with anyone who wanted to throw up any barriers.

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10 Sales closing questions to seal the deal

PandaDoc

That process of negotiating with a prospect is one PandaDoc can help you streamline and speed up. Pre-built, customizable templates and real-time reporting and notifications on proposal activity free up your sales team to hone their craft. Sharp angle close The sharp angle close is also known as the discount close.

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What Is Enterprise OEM Software Licensing?

Sales Hacker

The licensee embeds the third-party software into its application to improve it by adding new functionality or features, or enhancing existing functionality or features. Some might see the added functionality as a “must-have,” while others may see it as a “nice to have.”

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PODCAST 129: The Keys to Building and Scaling a Company from Scratch with Vishal Sunak

Sales Hacker

Regie uses AI to create inbound, outbound, and even follow-up sales campaigns faster using over a billion rows of performance data across 75 industries. And it became pretty clear that there was something interesting here, and we really built the company around contract management, the modern company, the modern legal team.

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The Ultimate Guide to Video Marketing

Hubspot

For example, we created the following video to promote a key (intangible) theme from the 2017 State of Inbound report. It also draws longer streams and higher engagement rates — viewers spend up to 8.1x With 360° videos , viewers “scroll” around to see content from every angle — as if they were physically standing within the content.

Angle 101
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8 Questions for Finding Business Pain Points

Hubspot

It's up to salespeople to ask effective sales questions and uncover business pain as quickly as possible. Business pain points affect a company's bottom line and must be solved in order for them to grow and function successfully. These are slight annoyances -- but aren't keeping the company from functioning.