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10 of the Best Public Relations Examples to Inspire Your Next Campaign

Hubspot

Together, they blasted through affordable accommodation stereotypes by spotlighting the lesser known luxuries of hostels like having access to the same facilities as more expensive accommodations, but at a cheaper price, and being able to connect with other fellow travelers. Johnnie Walker : Jane Walker. Photo Credit: PR Examples.

Campaign 101
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Want to Know a Secret? Your Customers Do.

ConversionXL

In 2008, KFC used a Brinks armored truck and briefcase marked “Top Secret” to transport the recipe while upgrading the vault. McDonald’s outed their own recipe for “secret sauce,” even promoting an instructional YouTube video from one of their chefs. The value of a secret isn’t static.

Customers 108
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Want to Know a Secret? Your Customers Do.

ConversionXL

In 2008, KFC used a Brinks armored truck and briefcase marked “Top Secret” to transport the recipe while upgrading the vault. McDonald’s outed their own recipe for “secret sauce,” even promoting an instructional YouTube video from one of their chefs. The value of a secret isn’t static.

Customers 101
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The Ultimate Guide to Increasing Ecommerce Conversion Rates

ConversionXL

Show the products from different angles, in context, make them zoomable. In fact, orders with free shipping average around 30% higher in value those that charge a few bucks for transport. is more appealing to many than a discount that cuts the purchase price by $10. High price. Promote shopping cart contents.

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The Ultimate Guide to Successfully Livestreaming From Home

Hubspot

On live webinar meetings, for example, we've been treated to up-the-nose camera angles, inadvertently-shared bathroom breaks, echo-y audio and dark, grainy webcam video. Many of us are doing two types of livestreaming these days: online meetings or webinars with colleagues, and livestreams related to promoting our products or services.