Search Engine Land

FEBRUARY 6, 2024

Google’s literature is a helpful reminder of a couple of angles to the third-party cookie phaseout that go beyond tracking: Usability issues lurk everywhere if you don’t get a handle on your site’s embedded content and widgets. Business email address Subscribe Processing. Check that “add to calendar” function!) See terms.

SQL 101

SQL Angle Campaign B2C 101

CloserIQ

APRIL 25, 2019

Indeed, a recent HubSpot survey shows 36% of respondents cited closing as the most difficult part of the sales process. A tweak: Alongside those, you can suggest an angle that many don’t think of: using both services at once. It’s a rare day when you pitch someone and they simply submit and ask where to sign.

SQL 92

SQL Objection handling Angle Pitch 92

Martech

AUGUST 25, 2023

For GMP + BigQuery, there are two tactical things to note: The BigQuery export requires SQL and some additional programming skills to extract value from the data. A: There are a couple different angles to this. Business email address Subscribe Processing. The GMP integrations require existing GMP accounts. Get MarTech!

SQL 98

SQL A/B testing Angle Strategize 98

Hubspot

NOVEMBER 20, 2018

Here’s one story that demonstrates this pretty well: Our email marketing team is always tweaking our email process to improve engagement. They might even be solving the same problem (increase revenue), but be focused on unique angles of that problem (increase brand awareness vs. increase MQL to SQL conversion rate).

Customers 78

Customers SQL Angle Contact 78

SBI

JUNE 5, 2019

If there’s plenty of demand activity that you’ve been missing, work through your process barriers to make sure you can go after it! That’s because looking to operate at scale out of the gate makes it highly likely that you could fall into the trap of simply scaling up bad processes. Beware of tools that only deliver speed.

SQL 54

SQL Engineering Angle Clients 54

ConversionXL

JUNE 19, 2019

Create an angle. This process should be done once or twice a year. Align with their processes and understand them. Create the new reality for management: Create the process, measure the real bottom-line outcome. Data, people, teams and processes. Sex up the headline. Make a grabbing image.

A/B testing 90

A/B testing Objectives and Key Results UX Retail 90