Raw Data & Google Analytics: A Game Changer
ConversionXL
MAY 13, 2020
After a few hours playing around with SQL , I was already able to deliver insights I never could have with aggregated Google Analytics reports. This is a challenge for most B2B sites. As long as you can export your CRM data with a unique lead ID (e.g., client ID, SHA-256 hashed email, generated ID, etc.),
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