Martech

SEPTEMBER 25, 2023

Marketing must be constantly available to potential buyers when they become interested in your product — not necessarily when you want to sell it. Showing an ROI for a tradeshow event should include all the possible activities that contributed. AI can help generate the messaging and deliver it at the right time to the right people.

A/B testing 116

A/B testing Tradeshows Finance Cross-sell 116

Heinz Marketing

FEBRUARY 20, 2019

These are just a few of the questions we, as B2B sales and marketing professionals, must consider. In fact, according to ON24’s 2018 Webinar Benchmark Report, 95% of practitioners agree webinars represent a key part of their marketing and lead generation efforts, as well as: 76% reporting webinars enable them to reach more leads.

Cross-sell 61

Cross-sell Promote Lead generation Presentation 61

Heinz Marketing

FEBRUARY 20, 2019

These are just a few of the questions we, as B2B sales and marketing professionals, must consider. In fact, according to ON24’s 2018 Webinar Benchmark Report, 95% of practitioners agree webinars represent a key part of their marketing and lead generation efforts, as well as: 76% reporting webinars enable them to reach more leads.

Cross-sell 58

Cross-sell Promote Lead generation Presentation 58

Sales Hacker

OCTOBER 21, 2019

2019: LinkedIn’s #1 B2B Sales Expert to Follow. My advisor said the idea was great but that it wouldn’t work unless I learned how to sell. However, my plans changed once I discovered the unique challenges of selling. I’d have to say it’s either SNAP Selling or More Sales Less Time. . It’s a great lead generator.

Sales 90

Sales Up-sell Start-ups Cross-sell 90