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How to Build Effective Sales Compensation Plans for Any Customer Facing Role

Sales Hacker

The problem with this older B2B approach is that lacks predictability, and it is hard to measure where things go wrong. This is common practice at companies working strategic deals with large teams. 40,000/150 = $267/SQL. Or rather $250/SQL. As the SDR generates 12 SQLs/mo = $3,000 in commission.

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Solving the Marketing/Sales Attribution Problem Once and for All

Sales Hacker

If you’ve worked at a B2B company that uses an ABM strategy for their Go To Market and has an SDR team you have inevitably run into the problem of lead attribution. But in enterprise B2B, it gets even more complex — you don’t just care about the person, but the full account. Time-based lead attribution in B2B.

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