Sales Pipeline Radio, Episode 318: Q & A with Alan Gonsenhauser @agonsenhauser
Heinz Marketing
MAY 16, 2022
Matt : Yeah, or companies that have a history of selling to mid-market and SMB companies that don’t take the time to understand how an enterprise buyer buys and then don’t respect what is conveyed via a very different buying process. People might think this is only important in B2C emotional connection buying.
Let's personalize your content