ConversionXL

NOVEMBER 27, 2019

In a series of studies , they identified the “secrecy heuristic”: This ‘secrecy heuristic’ can increase the perceived value and decision weight of information that happens to be secret, independent of any genuine differences in informational quality. The New York Times, January 2001. Dean Kamen’s code name for the project was “Ginger.”

Customers 108

Customers Strategize Campaign Manufacturing 108

ConversionXL

NOVEMBER 27, 2019

In a series of studies , they identified the “secrecy heuristic”: This ‘secrecy heuristic’ can increase the perceived value and decision weight of information that happens to be secret, independent of any genuine differences in informational quality. The New York Times, January 2001. Dean Kamen’s code name for the project was “Ginger.”

Customers 101

Customers Strategize Campaign Manufacturing 101

SalesHandy

NOVEMBER 28, 2020

You can then have them take actions respective to the end goal. CTAs act as a lead capture mechanism and enables you to re-engage with them later. For a sales team to continually nurture and close — B2B lead generation plays a crucial role in enabling the process. A single best channel or method to generate leads doesn’t exist.

Lead generation 111

Lead generation B2B Referrals Networking 111

ConversionXL

JUNE 2, 2020

Differentiation is about standing out from the noise and giving people a reason to choose you over others. Let me tell you why that is, and how you can differentiate. If you visit websites of competing companies , you’ll find that most offer no meaningful differentiation. You can’t compete on features (for long).

A/B testing 162

A/B testing X-functional Price Gaming 162