Search Engine Land

DECEMBER 28, 2023

This feature, considered the “next generation of Discovery campaigns,” brings new elements such as enhanced ad creation flow, additional inventory, and insights. Unlike Discovery campaigns, which were limited to images, carousels, or product data feeds for creatives, Demand Gen allows the use of videos.

Retail 125

Retail X-functional Launch Non-Profits 125

ConversionXL

AUGUST 5, 2021

monthly email newsletter to entire subscriber list on X day each month) Dynamic workflows are more agile and flexible. They run when certain conditions are met, which can be informed by data, user behavior, or other quantitative factors (e.g. an email notification sent once a user successfully completes a task within a SaaS product).

CRM 143

CRM Contact Consult X-functional 143

ConversionXL

APRIL 12, 2017

Pay them upfront so they don’t try to say X to get the money. Krista Seiden: Best Practices for Testing, Adapting, and Personalizing the User Experience. 89% competed solely on customer experience in 2016. The same audiences you create remarketing campaigns for can be created and used for targeting in GO.

Growth 86

Growth X-functional A/B testing Objectives and Key Results 86