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Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Centralized customer data management Unified customer profiles: A CDP aggregates data from various sources (e.g., Data quality and governance: Ensure the data collected is accurate, up-to-date, and compliant with regulations (e.g., Social media engagement rates: Measures likes, shares, and comments on our posts.
Data management and analytics: Prioritize data governance to maintain data quality, integrity and privacy. Customer data management Improvement focus: Enhance the collection, organization, and analysis of customer data to better understand shopping behaviors and preferences. Social media management tools (e.g.,
This might include tracking open and click-throughrates for emails, engagement rates for social media posts, and conversion rates for landing pages. We can also personalize our messages and track open and click-throughrates to measure engagement.
ClickThroughRate (CTR). Content Management System. Customer RelationshipManagement. ClickThroughRate (CTR) is typically expressed as a percentage and refers to the number of clicks on a link (usually an ad) divided by the number of times the page containing the link is shown.
Customer relationshipmanagement helps you build long-term relationships with your customers that lead to loyalty and retention. Because B2B sales can take a long time to close, managing and nurturing these relationships is a key skill for you to develop. Your approach will vary based on the client and their needs.
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